Colour institute PANTONE has unveiled the color of the year for 2014: PANTONE 18-3224 Radiant Orchid. It’s is a blend of fuchsia, purple and pink undertones.

It will replace 2013’s colour, Emerald Green, which served as a symbol of growth, renewal and prosperity.

“Radiant Orchid reaches across the color wheel to intrigue the eye and spark the imagination” executive director of PANTONE Color Institute, Leatrice Eiseman, said in a statement.

“Radiant Orchid inspires confidence and emanates great joy, love and health. It is a captivating purple, one that draws you in with its beguiling charm.”