Design trends for 2021

Design trends for 2021

Are you planning to launch a new business or product this year? Leading creatives have speculated on the biggest upcoming graphic design trends for 2021. We found a quick read on CreativeBoom that could help to shape your ideas for branding and marketing. If it gets your creative juices flowing, talk to a studio about turning your new ideas into a reality. Find your nearest studio at:

What type of Christmas card will you send this year?

Christmas Cards

Tempted to send an ‘e-card’ instead of a printed card to your top clients? Think again.

Research shows your clients will hate it. If it’s the thought that counts, they’ll think you’ve given it no thought whatsoever. Better to send a traditional printed card, and send it early. Why send it on Christmas Eve and be on their desk for a day? Get it there for the first week of December and make the most of the month.

Premium Silk Christmas Cards are our most popular – on an elegant 400gsm board.

Want something a little bit more special?

WINDOPOP Your choice of simple shape is cut-out from the front panel to reveal part of your design inside 125 from £74.70
STARMARQUE Set your cards to sparkle with spot gloss highlights on the front panel 125 from £100.80
VOUCHER CARD Add an extra tear-off third voucher or discount panel to make your cards work harder 125 from £125.10
OPULEAF New this year – gold or silver foil on the front for a festive look and feel 125 from £311.40
SMOOTHWOVE An uncoated finish, looks classic and understated 125 from £53.10

Detox Your Brand

Now we’re not suggesting your brand has consumed twice its body weight in mince pies and mulled wine over the festive period. Not at all. We’re talking about a different kind of detox. And one that doesn’t involve a plastic tube and 6 litres of water. Or Gillian McKeith.

Take Our Quiz…
First things first, we need to find out if your brand is toxic. (Don’t think you have / need a brand? Talk to us.)

Does your stationery use any fonts in the shameful list below?

Shameful fonts

Your choice of typeface says a lot about you and your business. An important first step in creating your brand is to select an appropriate font family which suits your desired image. Don’t worry, we can help you choose wisely.

Was your logo designed in “WordArt” or “MSPaint”?

Does each bit of your stationery look slightly different from the others?

Are your letterheads breaking the law?

Is your colour scheme in the dated list below?

Dated and Dapper colours

Just like your wardrobe, colour tones can go out of fashion — that’s why some major brands make subtle adjustments to theirs through the years.

Are your contact details (telephone, address, email) out of date?

Is your logo a clip-art cartoon or downloaded free from the web?

Are your business cards printed at home on your inkjet printer?

Do people ever say “oh, I didn’t realise that’s what you did”?

Do your business cards have “Printed for free” by someone on the back?

Are you a bit embarrassed to hand someone your card?

If you’ve answered Yes to any, we need to talk. Your brand may need a detox. Give us a call and we can arrange for a free and honest appraisal of your existing identity. It needn’t be painful. Sometimes we can spend an hour or two on a quick facelift. Or if you can afford to invest a bit more in your identity, we’d be delighted to chat through some options.