Colour trends change like fashion. Be inspired and tweak your summer marketing to reflect this season’s fresh palette.
2017 brings memories of exotic holidays and a colour scheme to blow away grey days.
You may find yourself stocking up on paprika at a Moroccan souk, eating fresh mango on the streets of India or getting golden sand between your toes in Ibiza.
Adrenaline junky? Channel your inner kiwi in New Zealand. Looking for something more tranquil – like gazing across Tuscan fields or strolling around Santorini amongst the azure blue rooftops?
It starts with an idea. Yours? Great. Writer’s block? No problem! That’s what designers are for.
They’re used to working on all sorts of briefs. Be as detailed or as loose as you like. If you have absolutely no idea what you want, say so. You can always hire a designer by the hour. They’ll be delighted to create multiple ideas for you while you’re “on the meter”. Pick the ones you like or don’t be afraid to keep going until you get the look you want.
If your budget is tight, be straight with the designer. Be prepared to be flexible – best to get your likes and dislikes clearly stated before you start, since you might not want to pay for multiple revisions.
Or you could do it yourself. But, even if you’re a pro, you might not have designed for fabric before. And designing a massive display can be daunting. Its different to designing for print. If you’re a competent designer, ask for a ready-made design template (or you can download an InDesign file from the item’s product page). These templates show all the printable areas and quiet zones.
Whichever way you go, your neighbourhood studio is there to help. They’ll be able to source ultra high resolution photography, good enough to print at such enormous resolutions. Or turn your dirty sketch into a striking display.
…and sooner than you think!
Picture it now. Lights turned down low, carol singers warbling outside, chestnuts roasting on an open fire. Yep, it’s that time of year again when we come over all festive. And boy have we turned up the heat on our Christmas range this year.
We’ve got our biggest range of exclusive Christmas Card designs ever. Choose your favourite and easily personalise with your details – no design skills needed. Change text, choose colours and fonts. Add your own logo or type in your business name and personalise the message on the inside. All of our Edit&Go Christmas Cards are half price during October, get 50 from £78 including envelopes.
While many people are barely into the “back to work” routine after Summer, some of our customers have already started planning their Christmas promotions.
During October organise your festive calendar gifts. With 25% off Fourteen Month Calendars and Wallplanners, there’s never been a better time to make sure you’re on your customers walls all year round – make sure your competition don’t get there first.