Being in business is often about adapting to adversity. Coping with the unexpected. Responding to change.
There will be disruption of course. But when we pull together, we can rise to the challenge. Every business across the country has a role to play. It’s business as unusual. But we need to keep the wheels of commerce in motion and together we’ll get through this. Below are some ideas to help you navigate these unusual times.
SELL MORE PRODUCTS ONLINE
Keep trade routes open to more customers with an eCommerce site. Plus, get one year’s SSL certificate for £1.
Renews at £29 each year anniversary. Deploy your website during April in order to qualify.
Clearly display information
Use large format posters to tell people you’re open for business, have temporarily relocated or changed opening hours. Let customers know how to get in touch. Advertise your phone number, social media and web address.
Navigate every visitor safely
Do you need to change access to your premises? Maybe your team are now working from home. Or you have new check-in rules. Use wayfinding soft signage. Help people understand what to do and where to go.
Be your second best
We know gatherings are getting cancelled and postponed. Follow up every lead, enquiry or quote request with a printed pack. If you can’t deliver your message in person, trust a printed presentation folder to get the deal over the line.
BRANd YOUR BOXES
Lots of businesses are moving swiftly to offer home delivery. Generic packaging can be ordered quickly.
Don’t allow your carton to be inconspicuous. Adorn bland boxes with branded stickers.
sEND DIRECT MAIL
With more people working from home, residential leaflet drops make even more sense. Post folded leaflets, without even needing an envelope. 170gsm premium silk paper is one of our best sellers. Choose from a variety of sizes and folds.